I had used a friend's CHI and loved it. I bought this one because of the price. It heats up fast and works well but I also have very fine/thinner hair so if I use it all over I feel like it makes my hair seem more flat and thinner even. I simply blow dry my hair straight and run the CHI over the top layer of my hair for a nice finished look that leaves my hair looking smooth and shiney.
I own this product and I can say that, by far, it is the best flat iron on the market. The key to silky, frizz-free hair is to close the hair cuticle and this is accomplished by extremely high heat quickly applied to the hair. The Farouk CHI is extremely hot,almost instantly. It's 100% ceramic which heats up instantly and causes it to glide through the hair. It's important to keep it clean so it continues to glide through without stopping along the way or you will get small creases on your hair. This is best accomplished by cutting it on and very carefully rubbing the ceramics with a dryer sheet. Remember to be careful not to burn yourself. All styling product buildup will come off. I do need to add that one reviewer stated that she towel dries her hair and then uses the CHI to dry and defrizz her hair. This should never be done with a CHI or any other flat iron because it just fries and cooks the hair causing breakage and damage and more frizziness. A good hair heat protectant should be applied to dry hair prior to using the CHI or any flat iron. The CHI especially needs one because of the high, instant heat that makes it work so quickly and wonderfully! Enjoy this product but be careful with it!